Hydrow x West Elm:
A strategic partnership built on shared values
and customer lifestyles
In collaboration with the PR team, I developed this pitch deck to present a compelling case for placing Hydrow rowers in West Elm stores. The goal was to highlight the natural synergy between the two brands, both of which appeal to a wellness-minded, design-conscious audience. The deck positions Hydrow not just as a premium fitness machine, but as an immersive experience that complements the modern home, a value deeply aligned with West Elm’s aesthetic and customer profile. It outlines Hydrow’s performance features, global athlete-led workouts, and high-end demographic, making the case for a co-branded partnership that brings fitness into the home in a thoughtful, beautifully designed way.
